Marketing Archive
-
Unusual Marketing – Superfast Cars for Superfast Broadband
Posted on October 28, 2010 | No CommentsToday Virgin Media is promoting their 100mb Broadband service due to launch this year. To celebrate and promote the launch Virgin has taken an unusual marketing approach. Between 10am and 4pm a number of high-end supercars will be available for people to use as free... -
Getting Ahead On the World Wide Web – Discover Competitors Secrets!
Posted on October 20, 2010 | No CommentsRunning an online business is difficult. Just having a well designed website is not enough. As business owner, you need reliable webhosting, a suitable domain name and at least a little knowledge of search engine optimisation to succeed online. Once your website is setup, the... -
Search Engine Essentials – One Step To Getting an Edge On The Web
Posted on October 5, 2010 | 1 CommentIf you’re starting a new business and going online, then you’ll need a website designed for your business. More than that, you’ll need people to be able to find you. The first step is getting the search engines to notice you. The world wide web... -
The Benefits Of a Business Telephone Number
Posted on September 24, 2010 | 1 CommentThere are many benefits to having a business telephone number for your limited company or small business. Not least of which is the 300% increase in response rate that the average business experiences with one in place. The main benefits of a business telephone number... -
High-Profile Business Re-Branding Examples & Things To Consider
Posted on August 25, 2010 | No CommentsI’m a currently working on an article on a number of famous companies who have changed their name for one reason or another over the years. While investigating I also found a number of interesting instances where high-profile businesses have been forced to re-brand and... -
Company Formation Myths – People Care About Your Business
Posted on August 6, 2010 | No CommentsAnother common myth held by new business owners and entrepreneurs is the mistaken belief that people care about their business. The truth is people don’t – at least not at first. Small businesses are insignificant and unimportant until they either do something interesting or start... -
Stake Your Business Claim On The Internet Or Someone Else Will
Posted on August 6, 2010 | 1 CommentIf you don’t stake your business claim on the internet, you risk this happening to you (among other things). BP has been subject to a lot of abuse lately over their mishaps in the Gulf of Mexico. One of the more recent critical commentaries has... -
Top 50 British Brands Of 2010
Posted on August 6, 2010 | 1 CommentBrand Finance have just recently released their data for the Top 50 British Brands of 2010. The data makes for interesting reading, with Vodafone now taking the top spot, knocking HSBC down into second place. It is certainly interesting to see the way the various... -
Old Spice Viral Marketing Boosts Sales By 107%
Posted on July 28, 2010 | 1 CommentI previously wrote a brief article about a successful viral marketing campaign carried out by the chaps over at Old Spice. It seems that their efforts certainly paid off. An article over on Mashable shows that Old Spice have managed to double their sales since... -
The Importance of Business Blogging – Top Tips
Posted on July 23, 2010 | No CommentsI previously wrote an article “Companies that blog get more traffic” which showed that those businesses that blog got around 55% more traffic than those that don’t. It’s clear to see that a business blog can have quite an influence on an online business. More...
