Marketing Archive

  • online-marketing

    New Online Marketing Regulations From March 2011

    The Advertising Standards Authority has recently announced that from the 1st of March 2011 its remit will be extended to cover online marketing as well as marketing in the offline world. This means that your business website and external online market campaigns (using social media...

    Full Story

  • press-conference

    3 Golden Rules For The Perfect Press Conference (Guest Post)

    When you’re starting a business and budgets are tight, getting free exposure for your products and services is not something to be sniffed at. Product launches, website openings and service demonstrations can often be enough to warrant a press conference, and providing you have a...

    Full Story

  • Pepsi-logo

    Logo Redesign And Your Business Future

    Starting your own company, one of the things you need to consider is the design of your business logo. A good logo is obviously an important part of any business start-up. Your logo will represent the “face” of your company – one of the first...

    Full Story

  • Sales-Success

    Top 10 Tips for Sales Success (Guest Post)

    2010 was a tough year for business in general to say the least and 2011 doesn’t look like it’s going to be any easier. This should be great news for customers as companies will have to strive harder to win and retain their business, delivering...

    Full Story

  • Social-media-marketing

    Social Media Marketing Important For Small Business

    Social media is becoming more and more important for small business. Getting your new business noticed and standing out from the hordes of other businesses out there is one of the great hurdles faced by all SMEs – which is why more and more people...

    Full Story

  • Business-telephone-number

    Picking The Perfect Business Telephone Number

    I have previously written about the benefits of a business telephone number for a small business or new limited company, but how do you go about picking the perfect number for your business? For some, this might be a simple endeavour. If you already have...

    Full Story

  • marketing

    Advantages and Disadvantages of Marketing

    “Marketing” is defined by Wikipedia as “the process by which companies create customer interest in goods or services… through which companies build strong customer relationships and creates value for their customers and for themselves.” Start with a marketing plan – identifying the customer and their...

    Full Story

  • Ferrari

    Unusual Marketing – Superfast Cars for Superfast Broadband

    Today Virgin Media is promoting their 100mb Broadband service due to launch this year. To celebrate and promote the launch Virgin has taken an unusual marketing approach. Between 10am and 4pm a number of high-end supercars will be available for people to use as free...

    Full Story

  • competitor-insight-report

    Getting Ahead On the World Wide Web – Discover Competitors Secrets!

    Running an online business is difficult. Just having a well designed website is not enough. As business owner, you need reliable webhosting, a suitable domain name and at least a little knowledge of search engine optimisation to succeed online. Once your website is setup, the...

    Full Story

  • Business-Blogging

    Search Engine Essentials – One Step To Getting an Edge On The Web

    If you’re starting a new business and going online, then you’ll need a website designed for your business. More than that, you’ll need people to be able to find you. The first step is getting the search engines to notice you. The world wide web...

    Full Story