Why Social Media and Blogging Is Important For Business

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The Guardian newspaper has recently reported on some research showing that a large number of journalists use social media sites and blogs as sources for articles they are writing. Although the study shows that a large percentage of them also view these sources with a sceptical eye, it still highlights the point that social media is important.

Any Search Engine Optimisation (SEO) expert will tell you that one of the best ways to get traffic to your website is to write engaging, original content that will catch the attention of other webmasters (and hopefully people from well-ranked websites) who will link to your article or webpage and therefore share their “link juice” with you. Inbound links are important when trying to build on a websites search engine ranking, but more important is good quality inbound links. Getting someone with a site of value, with a high page rank and good quality content to link to your site or page off their own back without any encouragement from you is the ideal situation, but it’s not easy. So you need to write new, clever content to grab their attention.

Good ways for a business to boost its exposure, and thus its sales is to get an online presence. A well designed website, submission to all the relevant search engines, a well written page and more. To improve the chances of getting noticed further, many new companies are taking advantage of site like Twitter, Facebook, Digg and more. Having a blog is very important as well. Giving your clients useful information about your products and services, sharing your knowledge, writing interesting articles, all these things can help boost your company’s profile, both on the web and outside it.

The Company Warehouse has been helping new companies get ahead for years. More than just a company formation agent, we’re here to assist entrepreneurs with their new undertaking. To that end, we’ve written a number of helpful guides which are available in the members area of our website (My Company Warehouse) and are available to download once registering with us. We also have a number of services to help new companies get noticed on the World Wide Web. Our services include the lowest cost domain name registration in the UK, professional bespoke website design, search engine submission, keyword analysis and much more.

Take a look around our site today to see what we can do to help your new business or contact one of our helpful team on 0800 0828 727.

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